getting found online

From Guy Kawasaki’s Alltop – some good advice about how to get found online:
- Don’t Be Ordinary. Unique ideas will take you further than throwing money at marketing
- Create Good Content. Blogs, videos, podcasts, social networks, and tweets get noticed
- Optimize It. Optimize posts to be found on Google, Facebook, Twitter, Bing, Yahoo, etc.
- Promote It. Post your content as many ways as you can and email it to interested parties
- Measure Results. Act once, measure twice and keep measuring for continued success






